Senior Manager/Manager, Employee Benefits Marketing The Job:
Assist in the development and execution of effective long and short-term marketing, branding and communications strategies for Employee Benefits products and services
External and internal communications: As editor to identify stories and work with various Employee Benefits teams to edit and compile the external and internal newsletters, bulletins, Company's and agency intranet news portals as well as marketing collaterials and tools
Manage and co-ordinate resources to deliver marketing communications materials on time and in accordance with agreed strategy
Propose and coordinate customer campaigns or offers for generating new business and retention
Plan and manage recognition and incentives activities
Analysis sales campaigns MIS reports and solicit for management and users for the area of service and offer improvement
Conduct competitive study on branding and marketing initiatives
Coordinate and liaise with various internal and business teams for cross business lines initiatives and execute the campaigns
Oversee and manage customer relations on the area of complaint cases
The Requirements:
University degree in communications, marketing or related disciplines
Over 8 years of working experience with at least 3-4 years in the financial service industry, prior working experience in MPF will be an advantage
Excellent English and Chinese copywriting and editorial skill
Strong interpersonal, communication and presentation skills
Ability to work multi-tasks and creative problem-solving skills, proactive and hardworking team leader and player
Innovative and strategic thinking ability in marketing communications and driving change
PC literate in Word, Excel, PowerPoint and Chinese Word Processing
Direct marketing experience
We offer competitive salary and a wide range of fringe benefits including corporate mortgage loan, pension, medical, life insurance and many more. Interested parties please visit our web-site and apply at Careers section under www.manulife.com.hk. Note: all personal data collected would be used for recruitment purpose and will be kept confidentially up to a period of 2 years (Only short-listed candidates will be notified).